Masterplan

On the morning of 6 July 2005 five cities came together in the final leg to bid as host for the Games of the XXX Olympiad. Each city displayed great competitive spirit in the long race; their strength, passion and determination evident in the presentations made to the IOC in the months preceding. By noon, the IOC announcement that the city to host the 2012 Games was London.

For 2 years prior to the IOC decision, Populous played an instrumental role within the Olympic Park masterplanning team, which comprised EDAW, Populous, Allies and Morrison Architects and Foreign Office. The bold masterplan created brought together a unique balance of innovation and heritage, in which London’s iconic sports venues will all play a part. In response to the success of the masterplan and the subsequent awarding of the Olympic Games and Paralympic Games to London, the same successful masterplanning team has been commissioned to see the project through until 2012.

The masterplan for the London 2012 Games will be as much a legacy & regeneration project as a sporting complex. The new park and the site of the 2012 Games will be centred around renewing ‘ecology of the River Lea’. This waterway and the surrounding streams and canals form the backbone to design proposals, triggering the linear designs and the strata of the elongated site. After the Games the entire Olympic Park will transform from a sporting hub into an area of relaxation for London’s population, rejuvenating the dilapidated area of East London.

The present sporting renaissance in London is making great progress in the wake of the 2012 Games. Add to this the fact that the UK virtually founded most of the sporting events that are played; the codification of cricket, football, rugby union and tennis to name a few. An Olympic and Paralympic Games in London 2012 will be like bringing these sports home to new iconic sporting venues, eager to transform athletes into legends.